Social Media Changing the Workforce

For my podcast I decided to talk about the growth of social media affecting jobs. I wanted to talk about this because my mom is a perfect example. My mom’s background is in graphic design and that is the career she started in, however, now she does work in Public Relations and social media for different businesses.

With the growth of social media, the demand for graphic designers has decreased because there are tools available that allow people to create graphics, logos, etc. without specifically needed graphic design software or even any knowledge in this field. People are able to plug in information they need, and it is able to create an entire graphic for you. My mom still uses her knowledge of graphic design, and those skills are very helpful to her in her current work position. But those skills wouldn’t be as useful to her if she didn’t also have knowledge of social media, which allowed her to have the job she does.

Knowledge of social media is becoming a very important skill to have, and one that employers are now looking for workers to have. This can make it very difficult for older generations to find work because younger generations, who grew up on/with social media, are now entering the work force and are who the older generations are in competition with for jobs. This is one of the reasons my mom pushes for people to adapt to social media and understand it because in some fields it could make or break your career.

Social media develops rapidly every day and if you do not pay attention to it, you’re going to be stuck constantly trying to catch up. This could put you behind in the workforce compared to others who do have these skills. Putting in the effort to understand social media and how to use it can be a valuable skill to have.

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